Este post fala um pouco sobre OKRs (Objectives & Key Results), constrasta o conceito com KPIs (Key Performance Indicators), e apresenta um teste de conhecimento sobre OKRs através do link: https://bit.ly/teste-OKRs .
Inclui também um vídeo explicativo.
Traz também um vislumbre sobre como conectar a mentalidade ágil da Startup Enxuta quando o assunto é fazer hipóteses objetivas, que podem ser medidas, para criar um produto e aprender sempre que estamos buscando os objetivos corporativos.Read More
Creating an innovation routine is a real challenge in many ways. First because innovation is not naturally perceived as adding value to the organization in practical terms, compared to the core business of it. Due to Scania’s 60 years in Brazil, Corporate Relations was developing a series of marketing activations (a teaser-like activity, meant to […]Read More
Gamification will fail, says Gartner. This is an often-quoted reference about gamification, and it brings, of course, doubts about if gamification should or should not be implemented. Gamification is the use of elements commonly belonging to games with a purpose that goes beyond pure entertainment. In the case of my study it was about the use of game elements in […]Read More
Hiya! This is probably the first post in English I had ever written in a blog. It had to be done, though, since this post refers to a project I performed here at the University of Skövde, Sweden. This project was made with the support of the Swedish company IUS Information, the producer of the zCooly […]Read More